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7 oct 2026 20:42 .gtld link

originally published on 7 oct 2026

Trump’s company applies for .trump top-level domain

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in plain words

Donald Trump’s business has asked for its own internet ending, .trump, through a company called DTTM TLD top-level domain The last part of a domain name, after the final dot. Full definition of TLD, LLC. ICANN Internet Corporation for Assigned Names and Numbers The nonprofit that coordinates the global DNS and gTLD policy. Full definition of ICANN, the group that runs the domain name A readable internet name made of labels separated by dots. Full definition of domain name system, received this request along with over 1,600 others this year. It would be a private domain only Trump’s businesses could use, like hotel.trump, not something the public could buy.

ICANN, which oversees the global domain name system, revealed the full list of new top-level domain applications submitted during this year’s application window The fixed period in which ICANN accepts new gTLD applications in a round. Full definition of application window, the first such round since 2012. Among the 1,616 applications was one for .trump, filed by DTTM TLD, LLC, the intellectual property holding company belonging to U.S. President Donald Trump.

The application is for a “dot brand” top-level domain, a category where an organization controls the entire namespace The set of all names in one naming system, such as the DNS. Full definition of namespace rather than selling domains to outside buyers. If approved, Trump’s organization would be able to create addresses such as hotel.trump or golf.trump for its own branded use, rather than allowing members of the public to register names like yourname.trump.

Dot-brand domains are typically used by companies for marketing, corporate websites, or other internal operations rather than public registration Obtaining the right to use a domain name for a set period. Full definition of registration. The .trump application places Trump’s organization among more than 1,600 entities seeking new top-level domains in this year’s expanded round opened by ICANN.

Read on Domain Name Wire, opens another website in a new tab

The original opens on the source's website.

  • part of: 2026 round
  • previous in this story Automattic applies for 16 new top-level domains, including .matt
  • next in this story GoDaddy applies for 77 new top-level domains

tags

  • new-gtlds (tag)
  • dot-brand (tag)
  • icann (tag)
  • donald-trump

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related

  • AI-themed names dominate ICANN's new top-level domain applications

    link theverge.com

  • ICANN’s 2026 gTLD applications show shift from apps to AI agents

    link circleid.com

  • ICANN Reveal Day data shows 1,614 new gTLD applications across 986 strings

    link iptwins.com original in French

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